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12 Tips for Engaging a Blue-Collar Population with Worksite Wellness

When it comes to wellness programming, it’s traditionally tougher to engage and support blue-collar workforces. But these organizations need wellness more than their white-collar counterparts. Statistics show that blue-collar populations have a higher prevalence of obesity, chronic disease and other lifestyle-related wellbeing risks. 

We work with a wide variety of blue-collar groups, ranging from auto manufacturers to coal miners. Over the years we’ve developed significant insight on how to effectively reach blue-collar populations and improve their overall health and wellbeing. Below are twelve tips for improving your approach to a blue-collar workforce.

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